{{agLTKgJG0}} - My Framer Site

End to end design

E-commerce Website Redesign and Replatform

Nanoleaf Ltd. specializes in Smart Home Technology. Their site, previously split between Shopify and WordPress, was fragmented. As Creative Director, I assembled a team of 10 and led a redesign, moving to a fully custom platform, which boosted sales by 30%.

Goals

Enhance usability
Unify the experience
Elevate the brand
Improve categorization

Goals

Enhance usability
Unify the experience
Elevate the brand
Improve categorization

Goals

Enhance usability
Unify the experience
Elevate the brand
Improve categorization

Goals

Enhance usability
Unify the experience
Elevate the brand
Improve categorization

The Process

Workshop
- Workshops hosted with CTO, Director of Digital Strategy, Marketing Lead and Designers
Collaborative wire framing
High fidelity vision
Idea validation -Technology QA, Design QA, Marketing QA

The Process

Workshop
- Workshops hosted with CTO, Director of Digital Strategy, Marketing Lead and Designers
Collaborative wire framing
High fidelity vision
Idea validation -Technology QA, Design QA, Marketing QA

The Process

Workshop
- Workshops hosted with CTO, Director of Digital Strategy, Marketing Lead and Designers
Collaborative wire framing
High fidelity vision
Idea validation -Technology QA, Design QA, Marketing QA

The Process

Workshop
- Workshops hosted with CTO, Director of Digital Strategy, Marketing Lead and Designers
Collaborative wire framing
High fidelity vision
Idea validation -Technology QA, Design QA, Marketing QA

– I'm veronica,
a product design lead based in toronto

Let's

Connect

↗

– I'm veronica,
a product design lead based in toronto

Let's

Connect

↗

– I'm veronica,
a product design lead based in toronto

Let's

Connect

↗

– I'm veronica,
a product design lead based in toronto

Let's

Connect

↗